"People drop a lot of stuff to celebrate New Year's Eve. Times Square in New York City has "the ball" and communities all over the U.S. drop uniquely local items like a giant peach in Georgia or a big cheese in Wisconsin.
Perhaps the best, or at least cutest anyway, drop occurs in Bethlehem, Pa. That's where they ring in the New Year by dropping a 25-foot tall bright yellow PEEPS Chick. Just Born, the company that makes the marshmallow awesomeness, is based in the o' little town of Bethlehem so it's a truly local celebration.
The PEEPS drop is part of the First Night Bethlehem celebration, but this year it's also the grand finale of the first ever Peeps Fest. Peeps Fest is a two day event starting on Dec. 30th that features family activities like glass blowing demonstrations, family photos, factory tours
and the PEEPS olympics."
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